Tag Archives: social networking

Gender, Age, Socioeconomic, and Cultural Differences in Social Networking Site Usage

Anime high school girls in London-esque BG

Online social networks has become an interesting platform for research, and hundreds if not thousands of studies around the world are investigating how we interact with others online. This article looks into recent studies that analyzed data regarding differences in age, culture, gender, and socioeconomic status.

Gender Differences

Researchers from the Santa Fe Institute used a multiplayer game “Pardus” to analyze social networks. Online video games have become increasingly seen as a gold mine of data on social interactions in recent years, and, as it turns out, many of the same gender differences seen in the real world were observed in the social networks in Pardus.

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Japan’s Social Network Wars – Facebook Beats Twitter and Mixi

It’s official – Facebook wins. The American-based company struggled to make an impact in Japan at first, but now it seems as though Japan has warmed up to Facebook. Their only real competition was Mixi – the MySpace of Japan (which came out before Facebook) – and Twitter. They both had a good run, but it seems that the island has spoken, and Facebook won’t be surpassed by either of them.

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The Social Network Wars in Japan – Mixi, Twitter, and Facebook

The popularity of Facebook is growing to such proportions that it has some people worried that it’s “killing local social networks around the world.” Indeed, as you can see from the map above, the number of users is staggering. And this map is over a year old, so it does not take into account the publicity that came after the release of “The Social Network” in 2011. In fact, that film was a big factor in what made the website more popular in Japan. But now that Facebook’s popularity is increasing, the question many people are asking is: What is the future of social networking in Japan?

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